PIMS-SCA Launches ThePrizeFactory.co.uk

Jun 09 2009
Filed In: News, TPF UK

PIMS-SCA launches ThePrizeFactory.co.uk; The Fast and Affordable Way to Integrate Promotions Online.

8 June 2009 (London, UK) PIMS-SCA and Nextelligence, Inc. have joined forces to launch a new promotional website providing promoters with fast and affordable online prize promotions: www.ThePrizeFactory.co.uk.

The Prize Factory is a suite of online promotional tools and prize coverage solutions that promoters can integrate into their marketing activity; adapting games and mechanics to their own promotional requirements.

The initial set-up of an online promotion can prove costly. The Prize Factory eliminates this expense by providing a catalogue with hundreds of game templates that are ready to go. Promoters simply select their game mechanic template, the required prize coverage and supply the promotional artwork. The Prize Factory drops the artwork into the template, tailors the look and feel of the game and activates the promotion.

The Prize Factory features three types of promotional platforms:

  • Prizecode - a unique PIN code-driven instant win game designed to drive footfall to business locations, events and websites;
  • Prize Draws - an easy way to set up an online prize draw, capturing customer information and generating a secure random result for a guaranteed prize.
  • Prize Games - a directory of high-end animated flash games of various mechanics to reward customers with prizes, coupons or special offers.

For example in the US, The Prize Factory created an online promotional game for GEICO, the online insurance company. GEICO wanted to encourage customers to be more cost effective by paying bills and placing orders online rather than via post. Customers received a game card insert in their monthly billing statement, directing them online to play an instant win game and the chance to win $10,000. Customers were rewarded with additional entries if they made a payment online or signed up to online billing.

The Prize Factory lets promoters of all sizes and budgets set up affordable online promotions – fast; attracting customers, driving sales, repeat sales and datacapturing information for future marketing campaigns while measuring ROI.

Whatever online game or promotion you require, The Prize Factory can economically and quickly deliver whatever ideas you have. From voting sites, to video / photo uploads to social media networks visit www.ThePrizeFactory.co.uk to see what else we can do.


For more information, please contact:

Mark Kimber, Managing Director 020 7434 3046 | mark@pims-sca.com

Fiona Sharp, Marketing Manager 020 7434 3046 | fiona@pims-sca.com

About PIMS-SCA:

Specialists in fixed fee, over redemption and prize coverage for over 22 years, PIMS-SCA provides innovative risk management solutions for promotional marketing campaigns plus off-the-shelf risk managed products for any event.

PIMS-SCA protects against promotional responses exceeding expectation and covers the risk of high-value jackpot prize winners both in traditional and online sales promotion activity. Working across a variety of industries - Sales Promotion, Sports, Media, Sponsorship, Gaming - PIMS-SCA guarantees complete financial security with unique insurance-backed products.

www.pims-sca.com

www.theprizefactory.co.uk

About Nextelligence, Inc:

Nextelligence participates in companies with solid foundations that need a little more development to thrive. The target companies all have identifiable value propositions, established distribution channels, recognized brands, and the potential to produce a sustained marketplace impact. Since its founding in 1999, Nextelligence has developed, acquired, and sold various entities regarded as forerunners in their markets.

www.nextelligence.com

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